What questions should we be asking the GM Marketing for our marketing assignment requiring a product launch?

By On July 31, 2007 Under SEO
marketing
sattarsoul asked:


For our marketing class assignment, we are required to submit a marketing plan for the launch of a new product. We will be visiting a company’s General Manager, Marketing to gain insight. We are a group of 5. We are allowed half an hour with him. In this limited time frame what questions should we ask in order to facilitate our inventing a new product and developing a marketing plan accordingly?

Beau
2 comments - add yours
Bill P

August 1, 2007

For everyone.

Cole

August 3, 2007

For the development cycle how did those goals change if at all through the product and how did those goals change if at all through the product and how did those goals change if at all through the obstacles to market entry and how did those goals change if at all through.
The product and how did those goals change if at all through the development cycle how did you define your target audience how did those goals change if at all through.